Draft:Vendora
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| Type | Private |
|---|---|
| Industry | E-commerce, classified advertising |
| Founded | August 2017 |
| Founders | Robin Schuil Daria Nepriakhina |
| Headquarters | , |
Area served | European Union, mainly Greece, Cyprus and Bulgaria |
| Key people | Robin Schuil (CEO) |
| Services | Peer-to-peer marketplace, escrow payments, parcel shipping |
| Website | www |
Vendora is a European online classified advertising platform and C2C e-commerce marketplace for buying and selling secondhand goods. The company was founded in Athens, Greece, in August 2017 by Robin Schuil and Daria Nepriakhina.
Vendora first focused on the Greek market and later expanded to Cyprus and Bulgaria. In August 2026, the company launched Vendora.eu, a cross-border marketplace for private sellers and buyers in the European Union. The launch opened the platform to sellers in several additional EU countries, including the Netherlands, Belgium, Germany, France, Spain, Italy and Austria.[1][2]
History
[edit]Vendora was founded in 2017 by Robin Schuil, a Dutch software engineer and entrepreneur, and Daria Nepriakhina, a Ukrainian entrepreneur.[3] Schuil was previously the first employee and chief technology officer of Marktplaats.nl, a Dutch classified advertising website that was acquired by eBay in 2004 for €225 million, about $290 million at the time.[4] After working at eBay for more than ten years, Schuil moved to Greece. He said he created Vendora because he saw a need for a safer and more modern platform for person-to-person sales in the Greek market.[5]
The platform was first developed while Schuil was an entrepreneur in residence at Orange Grove, a startup incubator set up by the Embassy of the Netherlands in Athens.[5] Vendora launched in August 2017 with listings across categories such as electronics, fashion, vehicles and collectibles.[4] According to Fortune Greece, the platform had more than 100,000 monthly visitors within its first few months.[4]
In 2018, Vendora received seed funding from Bucephalus, a Dutch investment firm led by entrepreneur Bart Jan Manten.[3] In July 2020, the company raised a multimillion-euro investment round from No Such Ventures, a Dutch investment group.[3]
In April 2023, Vendora expanded outside Greece for the first time by launching in Cyprus and Bulgaria. The company later launched in Bulgaria. In July 2023, Vendora raised another multimillion-euro funding round to support its growth.[6]
In August 2026, Vendora launched Vendora.eu as a wider European marketplace.[1] The site allowed users in the European Union to buy items across borders and opened the platform to sellers from seven additional countries in Western and Central Europe.[1][2]
Platform and features
[edit]Vendora provides free classified listings for private individuals and commercial sellers. The platform acts as an intermediary for C2C transactions and includes tools intended to reduce the risk of fraud in remote secondhand sales.[4]
- Escrow payments: Vendora offers an escrow-style payment service called "Buy via Vendora". When an item is purchased, the buyer's payment is held until the buyer receives the parcel and confirms its condition. The money is then released to the seller.[7]
- Integrated shipping: The platform works with third-party parcel shipping providers and can generate prepaid shipping labels. Tracking information is shown inside the user's transaction chat. In Greece, Cyprus and Bulgaria, its delivery partners include the parcel locker network BoxNow.
- Digital wallet: Sellers receive payments in a digital wallet. They can use the balance to buy items on the platform or withdraw it to a bank account.
- Facebook Marketplace integration: Vendora is a partner of Facebook Marketplace, cross-posting listings in Greece, Cyprus and Bulgaria.
Social impact
[edit]Vendora focuses on secondhand goods, which supports the reuse of products and is linked to the circular economy.[2] The platform also includes features that allow users to donate proceeds from sales to charitable causes.[2]
See also
[edit]References
[edit]- 1 2 3 "Θα γίνει το Vendora το νέο eBay; Το μεγάλο ευρωπαϊκό στοίχημα του Robin Schuil" [Will Vendora become the new eBay? The big European bet of Robin Schuil]. Startupper.gr (in Greek). July 30, 2026. Retrieved August 10, 2026.
- 1 2 3 4 "Από το Κουκάκι στην Ευρώπη: Η ελληνική Vendora επεκτείνεται στην ΕΕ" [From Koukaki to Europe: Greek Vendora expands to the EU]. SKAI (in Greek). August 5, 2026. Retrieved August 10, 2026.
- 1 2 3 Keswiel, Maarten (July 21, 2020). "Hoe een van de grondleggers van Marktplaats.nl in Griekenland miljoenen ophaalt met een νέα online marktplaats" [How one of the founders of Marktplaats.nl raises millions in Greece with a new online marketplace]. MT/Sprout (in Dutch). Retrieved August 10, 2026.
- 1 2 3 4 Louloudi, Ioanna (December 19, 2017). "A Man with a Plan: Ο ιδρυτής του Vendora.gr σκοπεύει να αλλάξει ριζικά την αγορά των αγγελιών στην Ελλάδα" [A Man with a Plan: The founder of Vendora.gr intends to radically change the classifieds market in Greece]. Fortunegreece.com (in Greek). Retrieved August 10, 2026.
- 1 2 "Robin Schuil: Ο Ολλανδός των start ups που επενδύει στην Ελλάδα" [Robin Schuil: The flying Dutchman of startups who invests in Greece]. Capital.gr (in Greek). February 13, 2018. Retrieved August 10, 2026.
- ↑ "Greece-based Vendora raises fresh funds for its second-hand shopping marketplace". Silicon Canals. July 26, 2023. Retrieved August 10, 2026.
- ↑ "Η υπηρεσία «Αγορά μέσω Vendora»" [The "Buy via Vendora" service]. Vendora Support (in Greek). Retrieved August 10, 2026.
External links
[edit]Category:Internet properties established in 2017 Category:Online marketplaces of Europe Category:E-commerce websites Category:Classified advertising websites Category:Greek websites
LLM-generated pages with certain obvious signs of being machine generated may be deleted without notice.
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