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Draft:Favikon

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FAVIKON
Founded2020
FoundersJérémy Boissinot, Joni Shkurti
Headquarters
Area served
social media, publishing, industry, Social influence, Social media influencers
ServicesAI‑powered influencer marketing and creator analytics
Number of employees
200
Websitefavikon.com

Favikon is an AI-powered influencer marketing platform headquartered in Paris, France, founded with the aim of enhancing the effectiveness and transparency of influencer collaborations for businesses and creators. It is used internationally across more than 125 countries

History

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Platform founded in 2020 by Jérémy Boissinot, a Sciences Po, and Joni Shkurti, a technology entrepreneur educated at Epitech/42. Favikon aims to move the creator economy toward standards comparable to traditional media rankings. Since its inception, the company has grown rapidly within the creator economy sector [1] [2]

Creator Rankings & Authority Score

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Authority Score evaluates content creators on a ten-tier scale, from Tier 1 (top 0.1%) to Tier 10, based on factors such as audience reach, growth rate, engagement, content consistency, and niche relevance. The platform publishes public rankings which are grounded in verifiable data rather than subjective opinion. These rankings feature more than 70 % of creators located outside the United States, with over half producing content in languages other than English.

References

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  1. Chloe West (January 21, 2025), 167 Global Social Media Statistics for 2025, Influencer Marketing Hub, retrieved August 13, 2025
  2. Maxence (May 19, 2022), Favikon : la solution idéale pour trouver un influenceur, YubiGeek, retrieved August 13, 2025
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Category:Social media Category:Research projects Category:Social media influencers Category:Social influence