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Draft:Addlly AI

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  • Comment: In preparing this draft, I disclose that AI assistance was used as follows: I used ChatGPT to assist with research organization, drafting, and editing of this submission. I reviewed the resulting text and checked the article's claims and citations against the cited sources before submitting the draft. VishalParmarResearch (talk) 19:11, 1 October 2026 (UTC)
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Addlly AI Pte. Ltd.
TypePrivate
IndustrySoftware, generative artificial intelligence
Founded2023
FoundersTina Chopra
Ronie Ganguly
Key peopleTina Chopra (CEO)
ProductsAI marketing agents; AI search visibility (GEO) platform
Websiteaddlly.ai

Addlly AI is an enterprise software platform that provides AI search visibility, Generative Engine Optimization (GEO), search engine optimization (SEO), and AI-assisted marketing tools. Founded in 2023, the company initially developed generative AI tools for marketing content and later expanded into AI search visibility, with software for auditing how brands are represented and cited in AI-generated answers, optimizing content for search, and creating marketing content through AI agents.[1][2][3]

History

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Addlly AI was founded in 2023 by Tina Chopra and Ronie Ganguly as a generative AI company focused on helping businesses create and optimize digital marketing content.[4][5] Its early platform combined multiple large language models, first-party brand data, social listening, and SEO capabilities to help businesses produce content across blogs, social media, newsletters, advertising, and e-commerce.[6] [2]

During 2024, Addlly AI expanded its enterprise AI capabilities through its AI Playground, which integrated multiple AI models, brand and product data, market insights, and social listening into a unified content workflow.[6] The company also participated in programs involving Microsoft, AWS, Nvidia, and Singapore's Infocomm Media Development Authority (IMDA), while expanding its enterprise and international market activities.[7][2][8] In September 2024, it received accreditation under IMDA's IMDA Spark programme.[6]

In February 2025, Addlly AI announced that it had closed a seed round, bringing the total capital raised since inception to more than S$1.2 million. The company did not disclose its investors.[4][9]

In 2025, Addlly AI began shifting its focus from AI-assisted content creation toward generative engine optimization (GEO) and AI search visibility. In July, the company launched its GEO Audit Agent and GEO AI Agent, introducing tools designed to analyze how brands appear in AI-generated answers and to help organizations optimize their content for AI-powered search platforms.[10] The company subsequently expanded its GEO capabilities and joined the HP Garage 2.0 program to further develop its enterprise AI search offering.[11] In October 2025, Addlly AI was also named as a participating startup in Microsoft's AI Accelerate programme, run with Enterprise Singapore and NUS Enterprise.[12]

By 2026, Addlly AI had positioned its platform around enterprise AI search visibility, combining AI visibility auditing, citation analysis, competitor benchmarking, GEO recommendations, and AI-powered execution within a single platform.[13] [14] Its platform is designed to help organizations understand how their brands are interpreted, cited, and surfaced across AI-powered search environments, including ChatGPT, Google AI Overviews, Gemini, Claude, and Perplexity.[13][14]

In March 2026, Addlly AI announced SOC 2 compliance and ISO/IEC 27001 certification as part of its expansion into enterprise deployments. The company described its platform as an audit-to-execution system in which AI visibility insights can be converted into optimization actions through brand-trained AI agents.[13]

In June 2026, Addlly AI announced that it had been selected for the Genesis Top 50 Startup cohort at SuperAI 2026.[15]In 2026, Addlly AI was selected as part of the Genesis Top 50 Startup cohort at SuperAI.[15][16] The company described its platform at the time as an enterprise AI Search Visibility and Generative Engine Optimization platform, supporting organizations in measuring AI visibility, analyzing citations and competitors, and executing GEO improvements through specialized AI agents.[15]

Products and services

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According to the company, Addlly AI provides an enterprise platform for Generative Engine Optimization (GEO), search engine optimization (SEO), and generative AI-assisted marketing workflows.[17]

Products and services described by the company include:

  • A GEO Audit tool that analyzes how brands are represented, mentioned and cited in AI-generated answers, and compares their visibility with competitors.[18]
  • AI agents for GEO and SEO, including agents for auditing AI search visibility, generating content, and optimizing existing content.[19]
  • SEO auditing and optimization capabilities covering content quality, keyword coverage, technical SEO, structured data and competitive positioning.[19]
  • AI-assisted content creation and optimization for websites, blogs, product content and social media, including multilingual content generation.[17]
  • AI search visibility and citation analysis across platforms including ChatGPT, Gemini, Claude, Perplexity AI and AI Overviews.[17]

Security certifications

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On 31 March 2026, Addlly AI announced that it had achieved SOC 2 compliance and received ISO/IEC 27001 certification.[13]

Recognition

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In 2024, Addlly AI received a Bronze award in the Digital Content category at the ASEAN Digital Awards.[20]

In 2025, Addlly AI received a Silver award in the Digital Content category at the ASEAN Digital Awards. The company had previously been selected as one of two Singapore finalists in the category.[21][22]

In 2026, Addlly AI was selected among the 50 startups in the SuperAI Genesis Startup Competition.[23][24]

References

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  1. ↑ "About Addlly AI". Addlly AI. Retrieved 1 October 2026.
  2. 1 2 3 "GenAI 2024". BLOCK71. Retrieved 1 October 2026.
  3. ↑ "AI Agents for Marketing Built for AI Search Visibility". Addlly AI. Retrieved 1 October 2026.
  4. 1 2 "Addlly AI Raises SGD1.2M Seed Funding". FinSMEs. 12 February 2025. Retrieved 29 September 2026.
  5. ↑ "Addlly". Innovative Tech Companies Directory. Infocomm Media Development Authority. Retrieved 29 September 2026.
  6. 1 2 3 "Addlly". Infocomm Media Development Authority. 1 October 2024. Retrieved 29 September 2026.
  7. ↑ "Addlly AI Joins AWS GenAI BuildPad 2024 Program" (Press release). EIN Presswire. 4 June 2024. Retrieved 30 September 2026.
  8. ↑ "Ice Breakers with Tina Chopra (Co-founder and CEO, Addly AI)". BackScoop. 25 February 2025. Retrieved 30 September 2026.
  9. ↑ "Addlly AI closes seed funding round to expand AI content agents". e27. 14 March 2025. Retrieved 29 September 2026.
  10. ↑ "Addlly AI Launches Asia's First GEO AI Agents To Help Brands Dominate AI Search Visibility" (Press release). EIN Presswire. 10 July 2025. Retrieved 30 September 2026.
  11. ↑ "Addlly AI Joins HP Garage 2.0 to Expand Generative Engine Optimization Suite for Corporate Clients" (Press release). EIN Presswire. 10 October 2025. Retrieved 30 September 2026.
  12. ↑ "Microsoft, Enterprise Singapore and NUS Enterprise to Fast-Track Growth for 150 AI Startups" (Press release). NUS Enterprise. 29 October 2025. Retrieved 30 September 2026.
  13. 1 2 3 4 "Addlly AI Secures SOC 2 and ISO 27001 as Enterprise Demand for Its AI Visibility Platform Accelerates". Addlly AI. 31 March 2026. Retrieved 29 September 2026.
  14. 1 2 "AI Search Visibility Platform For Enterprise Brands". Addlly AI. Retrieved 30 September 2026.
  15. 1 2 3 "Addlly AI Named SuperAI Genesis Top 50 Startup, Strengthening Its Position as a Trusted Enterprise GEO Platform" (Press release). EIN Presswire. 2 June 2026. Retrieved 30 September 2026.
  16. ↑ "Addlly AI Named SuperAI Genesis Top 50 Startup". Addlly AI. 2 June 2026. Retrieved 2 October 2026.
  17. 1 2 3 Cite error: The named reference addlly-home was invoked but never defined (see the help page).
  18. ↑ Cite error: The named reference addlly-geo was invoked but never defined (see the help page).
  19. 1 2 Cite error: The named reference addlly-agents was invoked but never defined (see the help page).
  20. ↑ "Addlly AI's AI Playground Recognised By IMDA Spark". Addlly AI. Retrieved 2 October 2026.
  21. ↑ "From Content Expert to AI Trailblazer—This Founder Raised $1.2m In Just 2 Years". BLOCK71, NUS Enterprise. 15 July 2025. Retrieved 1 October 2026.
  22. ↑ "SG concludes fruitful chairmanship of ADGMIN". Infocomm Media Development Authority. 17 January 2025. Retrieved 2 October 2026.
  23. ↑ "Genesis Startup Competition". SuperAI. Retrieved 2 October 2026.
  24. ↑ "Addlly AI Named SuperAI Genesis Top 50 Startup". Addlly AI. 2 June 2026. Retrieved 2 October 2026.
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