Jump to content

Boom Battle Bar

Add links
From Wikipedia, the free encyclopedia

Boom Battle Bar
TypePrivate
Industry
Founded2020; 6 years ago (2020)[1]
FounderElliott Shuttleworth[2]
Richard Beese[3]
Headquarters
London
Number of locations
29
Area served
United Kingdom
Dubai (formerly)
Key peopleRichard Harpham
(CEO of XP Factory)[4]
ParentXP Factory plc
Websiteboombattlebar.com

BBB Franchise Ltd.,[5] trading as Boom Battle Bar, is a British bar and entertainment chain founded by Elliott Shuttleworth and Richard Beese with 29 locations in the United Kingdom and headquarters on Oxford Street. The first location opened in July 2020.

History

[edit]

In February 2020, the company announced plans to open its first location at Norwich's Castle Quarter shopping centre, with 10 April set as the target opening date.[6] On 26 March, it was granted a licence to serve alcohol by Norwich City Council's licensing team.[7] The opening was postponed due to nationwide COVID-19 restrictions that had been implemented. The location opened in July, when the restrictions had eased.[8][9]

In November 2021, it was announced that escape room company Escape Hunt were set to acquire the company from MFT Capital Ltd for a total of £17.38 million.[10][11] The following month, on 9 December 2021, the chain opened its largest branch spanning 17,000 sq ft, inside The O2 entertainment district on the Greenwich Peninsula.[12]

Operations

[edit]
Boom Battle Bar signage in Coventry.

Boom utilises eatertainment[a] by allowing customers to digitally order food and drinks while actively participating in games and activities through QR codes placed on tables, in addition to ordering with staff and at the bar,[13] with the exception of the axe throwing area where alcohol cannot be sold or consumed.[14] Their menu consists of street food-style dishes, craft beer, and cocktails.[15][16]

As the chain specialises in competitive socialising, its locations typically feature activities such as air hockey, American pool, arcade games, augmented reality (AR) darts, axe throwing, beer pong, crazy golf, karaoke, and shuffleboard.[17] Some of their locations host DJs[18] and live music performances.[19] Their locations are open to families and those under-18 who are accompanied by an adult until 7pm.[20][21] Afterwards, a curfew is enforced, in which they only permit customers aged 18 and over, due to licensing laws.[22]

Axe throwing concerns and protocol

[edit]

In January 2021, Oxford Police raised concerns over the possibility axes used for axe throwing could be taken from away the Oxford venue.[23] In November 2021, Ipswich Police took issue with the Ipswich venue over "the use of weapons, namely axes" in a venue where alcohol is sold and children can be present.[24] Boom's procedure for the activity is that players must complete a liability waiver and present their driver's license or passport as a form of photo identification,[22] be aged 18 or over, and undergo a breathalyser test beforehand to ensure they are not intoxicated.[25] Those who are successfully cleared to partake are subsequently assessed by a staff member before and during their participation.[26]

Sponsorship

[edit]

In September 2022, Scottish professional ice hockey team Glasgow Clan, of the Elite Ice Hockey League, revealed Boom as their sponsorship partners for the 2022 to 2023 season. They additionally sponsored Clan player Nolan LaPorte during this time.[27] In November 2022, they sponsored professional association football club Swindon Town F.C. for the remainder of the 2022 to 2023 season.[28] Since 2023, they have been a sponsorship partner of British professional ice hockey team Coventry Blaze.[29]

International

[edit]

Former

[edit]

On 5 July 2023, it was announced that Boom would launch its first international franchise in Dubai, United Arab Emirates at the Jumeirah Beach Residence's DoubleTree by Hilton hotel.[30] It opened on 15 July. Unlike its UK venues, the venue only admitted guests over the age of 21.[31] It permanently closed in June 2026. A representative for the venue issued a statement on its official Instagram account regarding the closure and stated that "a difficult decision" was made to close the branch.[32]

Notes

[edit]
  1. ↑ Portmanteau of "Eating" and "Entertainment".

References

[edit]
  1. ↑ "Boom Battle Bar". LinkedIn. Retrieved 17 August 2026.
  2. ↑ "Here Comes The Boom". Retail and Leisure International. 1 April 2021. Archived from the original on 18 April 2021. Retrieved 15 August 2026.
  3. ↑ Turner, Millie (7 July 2021). "Nightlife bounce back: Boom Battle Bar bags prime Oxford Street retail space". City A.M. Archived from the original on 5 December 2025. Retrieved 16 August 2026.
  4. ↑ Callaghan, Jamie (8 March 2022). "Boom Battle Bar - with axe throwing and AR darts - now taking bookings ahead of Glasgow opening". GlasgowWorld. Retrieved 17 August 2026.
  5. ↑ "Enter The Battleground". Boom Battle Bar. Archived from the original on 29 June 2026. Retrieved 15 August 2026. BBB Franchise Ltd © 2026. All Rights Reserved. Company number: 12484144.
  6. ↑ "BOOM! The UK's First Battle Bar is Coming to Castle Quarter". RivingtonHark. 7 February 2020. Archived from the original on 24 January 2026. Retrieved 16 August 2026.
  7. ↑ Jones, Biba (7 February 2021). "Axe-throwing bar to open in Oxford despite safety concerns". Cherwell. Archived from the original on 11 October 2025. Retrieved 16 August 2026.
  8. ↑ Culot, Catherine (20 July 2020). "First for UK as axe-throwing launches in Norwich". Eastern Daily Press. Retrieved 15 August 2026.
  9. ↑ Baldwin, Louisa (23 July 2020). "Norwich's new axe-throwing bar is the ultimate adult playground". Norwich Evening News. Retrieved 16 August 2026.
  10. ↑ Charity, Paul (3 November 2021). "Escape Hunt to acquire Boom Battle Bars for £17.38m". Propel Magazine. Archived from the original on 7 October 2022. Retrieved 15 August 2026.
  11. ↑ "Issue of Shares and Total Voting Rights". XP Factory. 26 June 2023. Retrieved 15 August 2026.
  12. ↑ "Boom: Battle Bar to Open Largest Site at O2". Retail and Leisure International. 9 December 2021. Retrieved 16 August 2026.
  13. ↑ "FAQs for Boom Battle Bar Lakeside". Boom Battle Bar. 16 June 2025. Retrieved 18 August 2026.
  14. ↑ "Oxford Boom Battle Bar granted licence despite police objections". BBC News. 27 January 2021.
  15. ↑ Angelini, Daniel (15 October 2021). "Boom Battle Bar opens tomorrow with circus extravaganza and more events planned". Swindon Advertiser. Retrieved 24 August 2026.
  16. ↑ Hughes, lorna (14 December 2024). "Cambridge's new games bar will be transformed into 'pink utopia' for New Year's Eve". Cambridge News. Retrieved 24 August 2026.
  17. ↑ Bosley, Kirsty (18 October 2022). "Bar with a 'battleground' for competing against your friends is coming to Birmingham". Birmingham Live. Retrieved 16 August 2026.
  18. ↑ Molnar, Hannah (6 September 2021). "Inside the new Swindon axe throwing venue as opening date revealed". Wiltshire Live. Retrieved 24 August 2026.
  19. ↑ Paessler, Benjamin (5 January 2022). "Boom Battle Bar wins right to open until 2am but has to limit noise". Swindon Advertiser. Retrieved 24 August 2026.
  20. ↑ "Boom Bundles". Boom Battle Bar. Retrieved 17 August 2026.
  21. ↑ "Family Activities & Days Out". Boom Battle Bar. Retrieved 17 August 2026.
  22. 1 2 "Terms and Conditions - Birmingham Broad Street". Boom Battle Bar. Retrieved 17 August 2026.
  23. ↑ Lynch, David (29 January 2021). "Axe-throwing bar gets permission to open in Oxford". Oxford Mail. Retrieved 17 August 2026.
  24. ↑ "Ipswich Boom Battle Bar gets licence despite axe concerns". BBC News. 9 November 2021. Retrieved 17 August 2026.
  25. ↑ Sandelands, Drew (26 August 2021). "Axe throwing Boom Battle Bar gets booze licence ahead of Glasgow St Enoch's opening". Glasgow Times. Retrieved 17 August 2026.
  26. ↑ Meyler, Piers (6 April 2026). "Boom Battle Bar in Chelmsford granted alcohol licence". Epping Forest Guardian. Retrieved 17 August 2026.
  27. ↑ "News: Clan and Boom Battle Bar join forces". Glasgow Clan. 16 September 2022. Archived from the original on 16 September 2022. Retrieved 17 August 2026.
  28. ↑ Media Team. "Boom Battle Bar onboard". Swindon Town F.C. Archived from the original on 10 November 2022. Retrieved 18 August 2026.
  29. ↑ "Boom Battle Bar". Coventry Blaze. Archived from the original on 27 October 2023. Retrieved 18 August 2026.
  30. ↑ Campbell, Scott (5 July 2023). "Boom Battle Bar Dubai brings axe-throwing and crazy golf to DoubleTree by Hilton JBR". Middle East Traveller. Retrieved 16 August 2026.
  31. ↑ Mishra, Anupriya (5 July 2023). "UK's Boom Battle Bar Is Bringing Along Crazy Golf, Lip-Smacking Tipples & More In Dubai This July". Curly Tales. Retrieved 16 August 2026.
  32. ↑ Murphy, Madie (12 June 2026). "Boom Battle Bar in Dubai has closed its doors for good". What's On. Retrieved 16 August 2026.
[edit]
Retrieved from "https://en.wikipedia.org/w/index.php?title=Boom_Battle_Bar&oldid=1378015520"